Branson, city (1990 pop. 3,706), Taney co., SW Mo.; inc. 1904. The primarily residential city's economy is based on tourism, especially to theaters offering live, often lavish country-music shows. With over 30 entertainment theaters, Branson draws millions of visitors annually. Other attractions include the Veterans Memorial Museum, the Roy Rogers–Dale Evans Museum, a scenic railroad, lakes, and caverns. Nearby is the College of the Ozarks.