Columbia Encyclopedia

Search results

500 results found

market research

(Encyclopedia)market research, organized use of sample surveys, polls, focus groups, and other techniques to study market characteristics (e.g., ages and incomes of consumers; consumer attitudes) and improve the ef...

Rehoboth Beach

(Encyclopedia)Rehoboth Beach rĭhōˈbəth [key], resort town (1990 pop. 1,234), Sussex co., SE Del., on the Atlantic coast; inc. 1873. Its industries include boat construction and printing. Settled about 1675, the...

Schuster, Sir Arthur

(Encyclopedia)Schuster, Sir Arthur, 1851–1934, English physicist, b. Germany. At Owens College, Manchester Univ., he was professor of applied mathematics (1881–88) and professor of physics (1888–1907). He is ...

Shrewsbury, John Talbot, 1st earl of

(Encyclopedia)Shrewsbury, John Talbot, 1st earl of shrōzˈbərē, shro͞ozˈ– [key], 1388?–1453, English soldier. As lieutenant of Ireland (1414–19, 1445–47) he quelled unrest in that country, but he achie...

Conrad von Hötzendorf, Franz, Graf

(Encyclopedia)Conrad von Hötzendorf, Franz, Graf fränts gräf kônˈrät fən höˈtsəndôrf [key], 1852–1925, Austro-Hungarian field marshal. He served (1906–11, 1912–17) as chief of staff and led the Aus...

Conroe

(Encyclopedia)Conroe kŏnˈrō [key], city (2020 pop. 89,956), seat of Montgomery co., SE Tex.; inc. 1885. ...

Gloucester, Henry William Frederick Albert, duke of

(Encyclopedia)Gloucester, Henry William Frederick Albert, duke of glŏsˈstər, glôˈstər [key], 1900–1974, British prince; third son of George V, brother of Edward VIII and George VI, and uncle of Elizabeth II...

Daun, Leopold Joseph Maria, Graf von

(Encyclopedia)Daun, Leopold Joseph Maria, Graf von lāˈōpôlt yōˈzĕf märēˈä gräf fən doun [key], 1705–66, Austrian field marshal. He gained distinction in the War of the Austrian Succession. Daun later...

Davies, Sir John

(Encyclopedia)Davies, Sir John dāˈvĭs [key], 1569–1626, English poet. A successful lawyer, he served as solicitor general and attorney general in Ireland from 1603 to 1619. His works include Nosce Teipsum (159...

Davies of Hereford, John

(Encyclopedia)Davies of Hereford, John dāˈvĭs [key], 1565?–1618, English poet. He settled in London about 1600 after spending several years as a writing master at Oxford. His main efforts were religious and ph...